Directory submission isn’t much difficult-just requires a bit of preparation, through planning and implementation of ideas. Once you have decided to submit your web site to different directories, it is important that you have an idea on how to start and also know about the steps involved in the submission process.
Research and Planning: Plan well in advance the amount you are willing to spend on submissions, depending on which you shall decide the directory in which to submit. As you know, depending on your budget you can decide on Free Directories, One time Paid Directories and Directories with annual subscription. Make sure all directories that you submit to, are search engine friendly i.e. they all give normal HTML anchor link.
Choosing a Category: Your next important decision will be deciding the appropriate category, as this is responsible for adding value to the submissions. Submitting your site to the most appropriate category is a must to get the maximum benefit. You must go through the submission guidelines carefully so that you can avoid a rejection for non-compliance.
Page Title and Description: This may take away a considerable amount of your time, but patiently decide and give your site the best title and description.
- You have to make them brief (title approx 60 characters and description approx 200 characters) with some keywords that best describe your site.
- You need to vary your title and description, so that search engines don’t find it forced or tag it as a spam. Ensure that the words are not repeated much.
- Try to make it engaging so that people click on the links to your site. Apart from the traffic benefit, some directories reward the site with higher Click Through Rate by placing it as a featured listing. It’s best if we be professional and avoid using dates and prices when writing titles and descriptions.
Now popular search engines give prime importance to the number of one-way links your website has to its advantage. It helps to acquire certain leverage for the various attributes that the search engine uses to judge you and finally your website gets a boost in search engine rankings. So next time a user searches for anything related to the product or service your website is offering, you get More Visibility in the fascinating online world.
I realized the importance of Internet and its power of promotion online, when my business profit for the last financial year recorded a 100% growth rate. SEO, thus being one of the best methods of online promotion has been a blessing in disguise for businessmen like me.
Once such tool in SEO marketing is Directory and Article Submission. The successful hosting of your website is not enough to popularize the products and services of a company. One has to develop content and upload them in various other related websites. This undoubtly is one of the most popular methods used by webmasters for building a link campaign.
The two ways in which this process is dealt with are, manual article submission and automated article submission services. But I would always prefer manual article submission service over automated article submission services.
Now, why would anyone do this? This is quite a common query which will cross our minds, especially when the yield rate of the automated submission is much more as compared to manual submission. But this has its own comprehensive and dynamic advantages.
Some of the advantages or benefits derived from Manual Directory Submission are:
- Manual submission of the articles allows the process to be exact. It ensures that the website link is uploaded only in the relevant categories after careful manual review.
- Many directories consider software submitted articles as spam.
- Each directory is unique in characteristics to the other. For example some of them upload articles as part of the main body text. But on the other hand, others accept the link in the author box only. So manually one can enhance the link building procedure in accordance to the directory requirements.
If required changes in the already submitted articles can be made easily. This is done with the login ID’s and passwords provided by individual directories.
I am reaping the benefits of manual submission through the emergence of targeted traffic to my website. So, if you want to earn profit in business in a short period of time with long term profits for the future then correct directory submission is a must.